Learn China

Know China before you bet on it.

Workshops, platform deep dives, field trips, and reading. Run by the same team that runs China for our clients day to day.

Four ways to learn

Pick the format that fits how your team learns.

Some teams want a workshop. Some want to be in the room with Chinese operators. Some just want to read on the plane. Start wherever helps.

Tmall, JD, Douyin, WeChat, RED, Pinduoduo. How each one works, and who it is for.

Half-day workshops led by the people who launch and grow brands in China.

On-the-ground programmes in Shanghai, Shenzhen and beyond. Bring your team, walk the market.

Articles, reports and field notes from our China team. Free to read.